In a new bold move, Apple has begun removing security tethers from their display iPhones at some of the retail stores. The goal of this move is to create a better and more personal user experience.
The issue with phones attached to a security tether is that customers are limited to a certain experience to use the phone. Pulling the display phone out too far can set off the alarm and the attached cable limits using the phone beyond the normal uses. It is simply look at most of the phone and pretend what it looks like as your phone. This new move will allow customers to have a more personal experience with the phone by holding it properly, trying it with a case, and (more…)
Walk into any Apple Retail Store and you’ll immediately see photo panels on the walls displaying Apple products. Whether it be an few iPads lined up (like the picture above) or several iPhones; you are presented with Apple showing off their products. However, this is starting to change. Like their television commercials, Apple is focusing less on the actual product and more on how their customers use them. The new photo panels will show customers using their devices in real life situations, like multiple children gathering around to use Maps on an iPad Air or someone taking pictures of lanterns with their iPad.
After, credit: 9to5Mac
The changeover happened in a few Apple Stores when the company changed the front panels to promote the Back to School promotion. It is unclear if this redesign is limited to select stores or if every store will be seeing the new photo panels. Check out your local Apple Store to see if yours is focusing more on the product or on the customer.
Here is the full breakdown of all the new products that Apple announced at 10am PT today. Check us out on Twitter and Facebook to stay up to date with tips, news and rumors for next year’s Apple devices. We should see a large iPhone 6, full-sized Apple TV and iPads with Touch ID.
Apple covered a lot of new products today. Click below to see them all!
Apple is a really great innovative company that is now becoming (unfortunately) predictable in the sense that we know what products they will release this year and what they will roughly look like. Not only we know, but so do Apple’s competitors. Samsung, Google, etc. can expect a new iPhone this year with the same design. So if Apple keeps this up: a new redesign every 2 years and a upgrade to the internal components every other year, then there won’t be much to look forward to. Apple needs to blow our minds again and create a product so different than anything they have ever made. They need to recreate the iPhone again.
The iPhone has had roughly the same design since it was launched in 2007. For starters, it had a rounded back for the first 3 generations then changed to a flat box like back for next 3 generations. Applications have always remained squares with rounded edges, there’s a limit to either 20 or 16 spots on the first page (depending on the iPhone you have) and you can’t customize the apps at all by not putting them in the strict grid that Apple has set on each screen (without jail breaking). It seems like the iPhone doesn’t share much design qualities as other Apple products.
Apple needs to create a new iPhone that has a brand new design (throw out the previous designs), start from scratch and really innovate something that will blow away the competition.
So my idea (we can call it iPhone) is just that. It’s by no means perfected, but it’s something to definitely look into.
Please note that everything that follows are not all completely my idea. I used their concepts as an inspiration for my idea. The iPhone design based on the iPod nano is a concept idea by Federico Ciccarese of ciccaresedesign and the multitasking concept is a real jailbreak by a forum member at The Verge
My iPhone: Design
The outside would be similar to that of the iPod nano. It would have a flat back and be very slim. The metal ring that has existed on the iPhone since it was created would be gone. The sides of the iPhone would be curved like the nano. I personally think we could do away with the home button, but for this one we can keep it at the bottom. It would come in multiple colors too, such as green, pink, blue, black, white, etc.
The camera would be at least 10MP if not more, 5 lens and all that existing camera stuff. The screen would be full on HD and it could be called Retina HD. It would be a higher pixels per inch number that way everything, no matter how far you are from the screen, it would look great.
The apps would no longer be squares with rounded edges. They wouldn’t need to have a strict shape (like on the Mac), the iTunes app could be circular and the mail app could be square-like. It would be very customizable and not have to align to the strict grid, either. Currently on the iPhone there is a Spotlight Search screen and then X number pages of apps to follow. My idea would add an additional page between the Search and the pages of apps. It would be called Dashboard (like the Mac) and it would allow the user to add widgets on to this page. There could be a widget for weather, music, google searching, etc.
Also the home screen and lock screen would adjust to landscape view (like the iPad). Current iPhone things like folders and multitasking would still be existent, but they would be recreated as well. Apple should look to the jailbreaking community to find ideas about how to do this. There’s a great multitasking jailbreak that would be amazing to actually see on the iPhone. Apple should definitely look into this.
Apple would need to make it easier to adjust Settings, like Wi-Fi, screen brightness and Bluetooth. At least give Siri permission to adjust these. She’s a big girl, she should be able to turn Wi-Fi on and off herself.
This iPhone would be a complete redesign for the next 3 generations. It would allow the user lots of customization, without needing to jailbreak. This would completely change the iPhone again (but in real terms).
Here are some pictures (I didn’t create them, though) of the potential new iPhone: