Apple releases new ad showing off “Peek and Pop” for iPhone 6s

Screen Shot 2015-10-16 at 10.07.36 AM
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Yesterday, Apple released a new commercial that focuses on the new 3D Touch display of the iPhone 6s, specifically its new “Peek and Pop” feature. This allows you to peek at a link, picture, etc. with a light press without completely opening it. A deep press will open it like any other iPhone would. The ad also has a brief cameo appearance with Jamie Foxx.