Since Device Geek Blog was started in September 2012, we have been doing our best to share the latest news and rumors for Apple’s mobile devices. Recently we have noticed that our views are declining, our bounce rate is increasing, and we believe there are two major reasons why. First, it is difficult to compete with major blogs like 9to5Mac and MacRumors who have great search engine optimization, multiple writers, large audiences, and a loyal following. We are all reporting the same news and rumors, but they are usually first to post. We also only have one writer and our posts are limited to when I have time to write. Secondly, we strictly write about Apple’s mobile devices while other blogs focus on all of Apple’s devices like their computers and other major projects. When someone is looking for rumors on the iPhone and new MacBooks, it is easier to read one website than to read several.
Due to these setbacks and our limited readers, we will be suspending our blog for the next few months as we go back to the drawing board. We plan to relaunch Device Geek Blog with a new focus soon. This blog has been around for four years and we are not ready to give it up just yet, but we need a new direction. And with this, we will unfortunately not be writing our annual Black Friday Guide.
We are very appreciative for the time you took to read our posts over the last four years and we are excited to be here for another four years, but we cannot sustain our drive in the highly competitive market of Apple blogging. Device Geek Blog needs to be updated if it will ever switch from a hobby to a full-time career. In its current state, it is just a hobby. A beautiful four-year old hobby, but now it is time to get serious. We want to be a trusted blog that posts first, that is a place for readers to come to for rich posts, and the one-stop shop for the best Apple content.
Device Geek Blog will remain online and open, however, there will be no new blog posts until we relaunch. I hope you will stick with us through these next few months as we become something better and something worth reading. Thank you again for your time. We hope to see you soon.